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Branch Merchandiser

Ruth, Branch Merchandiser

Working at Joules

  • What attracted you to Joules and why did you choose to work for us?
  • Joules is a brand I have grown up with and I have always loved the product. On moving back to Leicestershire I did some research on local brands, the continued growth and lifestyle nature of the brand really appealed to me.
  • Tell us about a typical day…
  • With our department working with and affecting so many areas of the business, our days vary hugely, although first job of the day is always to check in on stores performance the previous day. Mondays are all about looking at the previous week and combining the numbers with store and area manager feedback to see what we need to be addressing during the coming week. The rest of the week is a mixture of store visits, managing store initial stock packages, and on-going replenishment, looking after the admin side of price changes and promotions, forecasting dispatch quantities and planning new seasons and stores.
  • What's the best thing about working at Joules?
  • The ability to positively affect things and that your opinion is always listened to.
  • What’s been your biggest achievement so far?
  • When I started five years ago, we had 36 stores and I was the only Branch Merchandiser. We now have around 100 stores that Branch Merchandisers deal with the stock packages for, and it is myself and three Assistant Branch Merchandisers. I have changed processes and approaches as we’ve grown, and am constantly reviewing if we need to look at how we do things differently. To have moved on and built the team to enable this I feel is my biggest achievement.  
  • What qualities make someone successful at Joules?
  • The ability to evolve and think outside the box.
  • What do you think makes Joules unique as an employer?
  • That it still feels like a true family business despite its size and success.
  • What would your advice be to someone considering joining Joules?
  • Do your research, get a true understanding of the brand and its heritage. This will give you a real feel and understanding of what is still at the heart of the business.

A bit more about you...

  • What is your favourite film or book?
  • Myself and one of the other members of the team have a mini book club. It’s very informal (we both like well written but un-sophisticated chic lit!) and a little sporadic, but currently anything by Veronica Henry is a winner.
  • What’s the best holiday you’ve ever been on?
  • Not quite a holiday, but I spent three months in America as a working pupil to one of their top show jumpers. It was hard work, but I met some amazing people, learnt a lot and got to see a new country without being a tourist. I have been back several times since and there are still lots of places I want to explore.
  • What’s the best present you’ve ever received?  
  • I am incredibly lucky that my parents have always been very supportive with the horses. One that stands out though, as it was a complete surprise, was my first proper jumping pony. We had seen her competing successfully with someone else and went to try her when they decided to sell. I had gone back to ride my other pony, in theory mum had gone home. I can still remember how excited and surprised I was, when I saw mum coming back to the yard with the trailer on the back of the car with new pony on board.

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